(Picture) Part of my “wine making process” is to design the labels myself
There is a lot of work at Herrenhof estate. Outside – the vineyards, forests and orchards make the whole year busy. What happens indoor? relaxing?- no way – and to time! A lot of people think that work has something to do with when hands get dirty. But this is wrong. Here at the estate and since I joined the social media universe the computer gets more and more a tool to work and communicate. I want to make (as I do not like the word “make” for this) complete wines from the beginning to the end. It’s not only the climate, the soil and so on, I just want to do most of the work by myself. This of course needs a lot of time. Even if it reduces my “freetime”, I don’t really mind. It is just necessary to keep all bits and pieces together.
The special thing here is that all starts in the vineyard, at the site right in front of the estate (Buchertberg), but does not end with bottling. I want to go further and design all my needs like labels, folders or flyers and the website of course myself. The label for example should have a good recognition value and should be self-contained. “Freestyle” and something new will find its place on the label as well. In future every wine gets a little bit different design and becomes unique. Time is short, but I just take the time myself I need to do it, because for me it’s fun. Of course it’s your opinion if you like the appearance or not.
